DURCH THE CRISIS
alternative communication campaign


Using digital marketing to share an artistic work because the work itself is a message that have to reach everybody in the world. First post on the end of August gives insta*users the key of the language usedby the caracter locked into the witheness of instagoods. This is the Prologue. Then, nine posts (dates tour in the menu) containing nine words have been built as 9 performances. The tenth post is the whole sentence -THE MESSAGE- using the nine words. 
The performer do not go physically in the 9 coutries of the tour. It’s geographic targeting with digital sponsoring tools that make the artwork travel and meet his audience as gift on their walls.
*(relayed on facebook and twitter too)

This project has been built with the help of City of Geneva and Loterie Romande. 

CAST


︎CERISE ROSSIER

Cerise Rossier (born in Nyon, Swizerland) is a french speaking Swiss artist who lived and work in Geneva: graphist and performer that use no commercial alternative way of communication to help find an “human indoor solution” which could help to change the world.︎other works of Cerise Rossier
My Body is a writing istrument.




POL ︎
Electronic music composer since the dawn of the nineties, nested between the persistant hammering of an electro dancefloor and the dark backstages of the post-industrial civilisation, POL infiltrates his music into our world by every mean. We follow his footprints from the techno underworld of Geneva to the clubs of the planet. ︎site



SIMONE AUBERT ︎
Born from a carte blanche at Cave12 in Geneva in October 2016, TOUT BLEU is the solo project of SIMONE AUBERT (guitarist in MASSICOT / drummer and singer in HYPERCULTE) which has developed into a trio, accompanied by the electronics of the Stakhanovist musician POL, and the deeply ample & masterful electrified violin played by AGATHE MAX.


FABIO BERGAMASCHI 
︎dance

Is a nord italian dancer and choregraph. He danced for Alias Cie, La Ribot, La Bâtie Festival of Geneva. 
FABRICE HUGGLER︎play
Is a swiss director and writer in theater, performance and art. ︎site
STEPHANE FAHRION ︎
who built the scenography and helped a lot for images advices He’s a huge photograher ︎site



︎
cerise rossier


hold by
LA SOCIETE DU SPECTACLE*Cie
43 cité Villars 
1203 Genève
site



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cerise rossier 2021
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